Sachin says no to liquor brand endorsement, turns down $22 million

[Blaze 18]

Yeah generally sarcasm like "You must have a big list, no doubt" makes me irate. And no, I ignored that part of your post because you once again have misinterpreted it. "The vast majority of people would turn down such a request if they had the money Tendulkar has" - "majority of people" referring to the general population, noone in particular. Of course that is speculative, by I'd like to think if most people had an excessive amount of money, and they knew millions of children hung onto their every word, that they would not endorse an alcoholic drink or cigarettes. Especially seeing as though there would be countless other, more appropriate, endorsements out there for the offering.

If you cannot name anyone who has turned down a comparable offer, then your claim stands corrected. The vast majority of people would not turn down such a request, MS Dhoni being a case in point. Does that make MS Dhoni a criminal ? Of course not. There is nothing wrong with endorsing alcohol at all, nothing whatsoever. Many cricketers, Indians included, have done it. No-one here would have thought any less of Sachin had he inked the deal. However, the fact that Sachin Tendulkar has turned down such a lucrative deal, purely on moral grounds, is praiseworthy.

 

[andyc]

Interesting to hear that about Amla guys, hadn't heard of that till now. Cheers.

 

[smash84]

Pepsi destroys teeth. Disgusting Sachin

Interesting to hear that about Amla guys, hadn't heard of that till now. Cheers.

yeah didn't know about Amla.

I, for one, do think that even if Sachin has truck loads of money it is indeed highly commendable that he has turned down such a lucrative offer ($22 million is a lot of money for a cricketer). If anything Sachin's image goes up a notch in my book. According to popular belief Wasim Akram had truck loads of money too (and he does have I can tell you) which didn't prevent him from fixing matches (allegedly).

Amir, Asif, and Butt couldn't throw away a few hundred thousand let alone any figure running into millions of dollars. And I can tell you that all these guys are quite rich by Pakistani standards. So I don't think that I would agree with your assessment that most people would do what Sachin has done. In fact in this part of the world (with the kind of corrupt mentality that people have) there are very few people to be found these days who stand up to their principles. Maybe that is why people in the sub-continent would be able to appreciate his action better.

 

[Edged&Taken]

 

[smash84]

damn....Amla looks like a character right out of Narnia or LOTR.....

looks quite imposing in this picture. Just love this guy Amla.

 

[Faisal1985]

ROFL at the guys claiming he is turning this down because he is already rich.. How many of you are aware that he turned down endorsing Director's Special and Wills when he was just about 18 or 19?? They sponsored all test and ODI cricket in India for a 5 year period and he was the first guy they went to with an offer that ran into millions of dollars (20 years ago, that is an even bigger sum that $22 M is today).. It is one thing to knock a guy for a real flaw but this just reeks of "lets find something to blame him with..."


On the topic, it is nice but not really a surprise. The guy had the maturity and the guts to turn down a multi-mullion dollar contract at a time when they were not even heard of as it went against the principles of himself and his father. He is simply being consistent, just like he is on the field.

Awesome.

 

[four_or_six]

Hashim Amla does not wear a Castle logo on his cricket shirt. Promoting beer & liquor is against the teaching of Islam and as such Amla became the first player to be the exception. who was granted permission by South African Breweries and Cricket South Africa not to wear the Castle logos on his clothing.

It's an interesting one though, because essentially he still takes money from them via Cricket South Africa I would imagine. Just as I imagine money from alcohol advertising has got into Tendulkar's bank account via the BCCI or Mumbai Indians or so on.

 

[Checkmate]

 

[Shri]

Wow wtf is this place? Planetcricket? Lift your game people.

 

[Sanz]

Not like Sachin to have a double standard.

Lol.. how funny. That looks a while ago... like about $50 million ago. Might explain it

Was he endorsing it ? It is pretty unfortunate , although not really unexpected, that you would have a go at Tendulkar, again and call him name . Here is the real story (which I wouldn't expect you to read anyway ):-
[FONT=TSCu_SaiIndira]On coming to Yorkshire as overseas player in 1992, posing for publicity shots with a flat cap on his head and a pint of bitter in his hand

“I had not started drinking then and there I was with a big glass of Tetleys in my hand. My parents asked what had happened and I had to say ‘don’t worry, I didn’t actually drink it’. But that was a special time for me. The reception everywhere when I walked out to bat was fantastic. I had to keep pinching myself to remember I was on zero. To any youngster I can say blindly, just go and play a season in England. It will really improve you as a cricketer.” [/FONT]

 

[benchmark00]

Jeez some people are precious. He's good at cricket, not a god ffs.

 

[Burgey]

Was he endorsing it ? It is pretty unfortunate , although not really unexpected, that you would have a go at Tendulkar, again and call him name . Here is the real story (which I wouldn't expect you to read anyway ):-
[FONT=TSCu_SaiIndira]On coming to Yorkshire as overseas player in 1992, posing for publicity shots with a flat cap on his head and a pint of bitter in his hand

“I had not started drinking then and there I was with a big glass of Tetleys in my hand. My parents asked what had happened and I had to say ‘don’t worry, I didn’t actually drink it’. But that was a special time for me. The reception everywhere when I walked out to bat was fantastic. I had to keep pinching myself to remember I was on zero. To any youngster I can say blindly, just go and play a season in England. It will really improve you as a cricketer.” [/FONT]

Yeah that's an endorsement, even if it was a one-off.

Doesn't matter anyways. If he doesn't want to take the cash, good on him. If he took it then good on him too.

The idea though that a million people would turn into soaks because Sachin Tendulkar is photographed with a beer is kind of crazy though. But if not doing the ads sits within his moral compass, then good on him.

That hat though, just looks hilarious on him. Classic.

Personally feel Lara and Ponting's moral compasses are slightly better than his, especially on seaming wickets. What do you guys think? Ikki to dig this up and respond once unbanned..

 

[KiWiNiNjA]

Wow, Sachin is my hero.

 

[Altaican]

If you cannot name anyone who has turned down a comparable offer, then your claim stands corrected. The vast majority of people would not turn down such a request, MS Dhoni being a case in point. Does that make MS Dhoni a criminal ? Of course not. There is nothing wrong with endorsing alcohol at all, nothing whatsoever. Many cricketers, Indians included, have done it. No-one here would have thought any less of Sachin had he inked the deal. However, the fact that Sachin Tendulkar has turned down such a lucrative deal, purely on moral grounds, is praiseworthy.

I remember Viv Richards turning down huge offers for playing in rebel tours in South Africa in the 80s. I remember Ian Botham doing the same too (which too me is even more impressive, considering Botham wasn't even a black). Because apartheid was still rampant in South Africa during that time. And at the time there was hardly any money in cricket compared to what is now.

Yes, what Sachin did was good but there have been quite a few instances of great players standing by their own morals/principles rather than succumbing to money. In fact, one could say that it is rarer to find great players who were out-and-out immoral, than the other way around.

And one has to understand definition of morals/principles vary from person to person depending on which culture they come from. For Viv, doing a beer-ad would be no big deal but supporting anything that directly or indirectly supports apartheid would be a strict no-no. That is the culture he comes from.

For a pro-organic-food nut like me, sweetened carbonated drinks (Pepsi/Coke etc.) are far worse than alchohol since they directly affect children, but just because cricketers endorse those drinks doesn't make them any less great in my eyes.

 

[_Ed_]

Was he endorsing it ? It is pretty unfortunate , although not really unexpected, that you would have a go at Tendulkar, again and call him name . Here is the real story (which I wouldn't expect you to read anyway ):-
[FONT=TSCu_SaiIndira]On coming to Yorkshire as overseas player in 1992, posing for publicity shots with a flat cap on his head and a pint of bitter in his hand

“I had not started drinking then and there I was with a big glass of Tetleys in my hand. My parents asked what had happened and I had to say ‘don’t worry, I didn’t actually drink it’. But that was a special time for me. The reception everywhere when I walked out to bat was fantastic. I had to keep pinching myself to remember I was on zero. To any youngster I can say blindly, just go and play a season in England. It will really improve you as a cricketer.” [/FONT]

The beer logo also happens to be on his bat.

I'm not sure why you had a go at me here. When have I criticised Tendulkar in the past, or "called him names"? I'm a big fan of his, actually.

 

[benchmark00]

The beer logo also happens to be on his bat.

I'm not sure why you had a go at me here. When have I criticised Tendulkar in the past, or "called him names"? I'm a big fan of his, actually.

Think he was replying to Burgey's post.

 

[Ruckus]

Jeez some people are precious. He's good at cricket, not a god ffs.

Yeah haha, it's become like taboo to even talk about Tendulkar unless it's from a strictly positive angle. If Tendulkar is a God, then I'm an atheist.

 

[Burgey]

Think he was replying to Burgey's post.

It strikes me as one of cricket's greatest ironies that a bloke who seems such a nice fella and can be so good humoured, yet his fans are the most humorless bunch of misery-guys on the planet.

"oh noes, don't say anything about him... Sacrilege!!"

Dire really. I don't see him getting all antsy and saying he's beyond reproach. Then again, his "fans" kind of do it for him.

Sanz, I'm desperately sorry that when someone posted a humorous picture of him that I didn't immediately consult Wisden for the serious side of the story. Remiss of me, plainly.

 

[Sanz]

The beer logo also happens to be on his bat.

I'm not sure why you had a go at me here. When have I criticised Tendulkar in the past, or "called him names"? I'm a big fan of his, actually.

Sorry, I was only trying to quote the picture , should have taken your name out.

 

[Sanz]

It strikes me as one of cricket's greatest ironies that a bloke who seems such a nice fella and can be so good humoured, yet his fans are the most humorless bunch of misery-guys on the planet.

"oh noes, don't say anything about him... Sacrilege!!"

Dire really. I don't see him getting all antsy and saying he's beyond reproach. Then again, his "fans" kind of do it for him.

Sanz, I'm desperately sorry that when someone posted a humorous picture of him that I didn't immediately consult Wisden for the serious side of the story. Remiss of me, plainly.

That is even worse. Yeah so easy to claim ignorance after accusing him of Double Standards. I sill don't see the double standards he is being accused of.

As far as being a Tendy fanatic, actually you have got the wrong guy here. He is a great batsman but not my god. I have criticized him a lot in the past and I still do.

Drinking beer isn't same as taking millions of Dollars and endorsing it. At the time picture was taken Tendulkar , Still a kid, had an opportunity to play for Yorkshire.