Like if we're being honest (no disrespect to other the nations), the world only really watches when the ashes are on. Like, the world cup is big, but if we're calling test cricket the ultimate, the Ashes is the ultimate of the ultimate. It is the original cricket contest. I have always found it hard on that level to imagine being a supporter of a nation besides Eng/Aus, because the game is unique in having an imbalance of occasion like that - and international players from all over have alluded to this many times before. They envy not being a part of that. And it's bloody stupid that the game is culturally slanted like this. It's like the FIFA world cup being limited to two sides. This is why a test championship could be the best thing to ever happen to the game. An unequivocally definitive contest. An actual world cup, not this limited overs substitute tosh. This has been far too long in coming.
The Ashes has always been the banner series in this sport, but aside from bizarrely alienating other sides, it has always relied on its participants being cricketing nations. Until just recently, they have been such. We're now for the first time seeing a seismic shift in the entire sporting landscape of one of them, which has a lot to do with the country being young and ever-developing. There is, however remote it may seem, a chance that cricket doesn't hold on as a big part of Aussie culture and the Ashes suffers as a global cultural cornerstone. Right now, that's a really bad thing for test cricket. Not because test cricket needs Australia, but because it needs the Ashes. The ICC has made a rod for its own back with this. I really hope the test championship comes around and is a roaring success so the game and evolve and become more inclusive culturally around, in my opinion, the only form of the game to write home about.