*sigh*
Cricket and race make such an intriguing mix, verging on the schizophrenic.
On the one hand, you have teams of (largely) single ethnic origins playing each other as equals, that have done so since considerably less open-minded times. Ranji, the 70s WI side, Indian spin quartet, all respected in England.
No matter the colour of the observer, ask for a list of the greatest ever cricketers and the likes of Richards, Sobers and Tendulkar will appear alongside Bradman, Hobbs and Warne. Just the first three of each that came into my head, BTW.
On the other hand, you have a battleground for conflict. A word here, a dig there, supposed slights all over the place. And that's just the minor things. Symonds vs Harbajan, D'Oliveira, the whole SA apartheid era.
The sad thing is that discrimination tends to work one way -- a white man referring to "those blacks" engenders different reactions to a black man referring to "those whites", no matter what the intentions are. Perhaps one day things will be different, but it's going to take quite some time.
So blackwash = acceptable, whereas (thankfully) "whitewash" is just a word.
You hear tales of Antipodeans being somewhat more rugged than the rest of the world regarding their words and phrases, but to use a slogan like "It's all white here" really should be considered naïve at best.
If it happened in India, perhaps it would be taken in the spirit in which it was meant, as the idea of an all-white team in India is faintly ridiculous. When the phrase is being used in a country where Caucasians dominate the sport, it's all too easy to take the wrong end of the stick. And anyone responsible for marketing should be aware of that.
Phew. That's become a bit of an epic. Sorry, folks.
On a side note, I'm always amused by people trying to use everything but skin colour in a description. Having spent years as the "token non-white" in an amateur dramatics company, I've heard tales of me being described awkwardly as "second pirate from the left" and so on, when "the Asian bloke" would have been the best possible description. The colour of my skin is a fact, so why should I take offence as it being used as a (non-derisive) description, in the same way that I might describe someone as "the blonde girl with glasses"?